With WhatsApp being used by 1 billion people per day, there is no surprise that the company decided to offer premium services for businesses.
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Your online store (website) should be your biggest store or outlet! With unlimited aisles and products on display, unlimited footfall and without opening hours to keep eager shoppers out. That's why many retailers spend so much on creating a great site, advertising it and getting customers to see the site, having fantastic online deals to get customers to put products into the cart. But after all that, still on average 4 out of every 5 customers don't purchase the product or products that they put in their cart. |
Phil Batt
Head of Digital: CCI South Africa.